Forced Choice

I have to pick one. The options are:

A: {option} B: {option}

Interview me once if a load-bearing fact is missing, then pick. Do not split, phase, or "do both on weekends." Name the one to kill, the one-sentence reason, and the first action on the survivor this week. If they are not actually in conflict, say so and stop — do not invent a framework to keep both.